And so it begins: #001

The first R3515T design(s) are up now. I wanted to go basic for the first week and launch with the driving force behind this. We must resist. Simple and straight to the point. This shirt will be available all week and then it will come down and be replaced with a new design next week. Some designs will be simple and text driven, some will be largely graphical, some will be photo based, some will be all of the above. Each week there will be a new design, and each week the design from the previous week will disappear.

I’ve also included a few logo designs which will remain constant and available from week to week. They may change eventually but expect anything that isn’t numbered to last more than a week. I’ve got some special plans in the works too, collaborations and store exclusives. Stay tuned.